FOR LIGHT, DARK AND 100% GRAY HAIR
CHROMA TRUE REDS is a permanent hair color range by LåÈOreal Technique consisting of 6 shades that provide lift and deposit of high intensity True Red tones to the hair. The shades are mixed in a 1:1 ratio with Oreor CrÌâme Developer 20, 30 or 40 volume. Processing is 30 minutes at room temperature.
CHROMA TRUE REDS:
å¢ Are long-lasting. After repeated shampooing, color stays deep and true without shifting tone.
å¢ Are unique red hues for LåÈOreal Technique: high intensity deep garnet and deep red color shades.
å¢ Are suitable for use on all bases of hair, Light, Dark and 100% Gray hair.
å¢ Deliver identifiable red color results on all natural levels of hair.
å¢ Provide excellent gray coverage with deep color and highlights on high percentages of gray hair.
å¢ Formulated with Anti-Breakage Ceramide R Complex which penetrates the hairs cortex to condition and help protect against breakage
å¢ Chroma shades must be used alone. They must not be used in combination with any other shade.
Orders received before Noon ET, Mon-Fri are usually shipped the same day depending on product availability.
Standard Shipping (2-6 days): Flat Rate of $6.95 for any purchase under $55.00. FREE for orders over $55.00. Delivery is made by USPS.
UPS Ground (1-5 business days): Flat Rate of $10 for any purchase under $55.00. Orders between $55 and $100 it is a $3.00 Upgrade. Orders over $100 receive FREE UPS Ground Shipping.
2nd Day Air (2 business days): Shipping rate is calculated based on weight and location.
Next Day Air (1 business day): Shipping rate is calculated based on weight and location. Saturday delivery is available at an additional charge and must be requested via e-mail after the order is placed.
Shipping to Military, Hawaii, Puerto Rico, Alaska and other territories are subject to an additional shipping charge. Rates are provided at checkout.
International Shipping please find rates at checkout.
Returns are accepted within 30 days of purchase. You must first contact us to receive a return authorization number before making a return. Unauthorized returns will be refused.
Refunds can be obtained within 30 days of purchase for any unused merchandise, EXCEPT ELECTRICAL APPLIANCES, in its original purchase condition and packaging.
Image Beauty does not provide refunds on electrical appliances (blow dryers, flat irons, etc..). Appliances are eligible for store credit in the form of a gift certificate, or exchange only within 30 days of purchase.
Used product, if still in reasonable condition, can be returned for exchange or credit within 30 days of purchase.
We do not accept returns on used hair color or personal items such as hair brushes, hair ornaments, hair extensions, accessories, nail clippers & more.
Please view our entire shipping & return policy here
My normal shade of vibrant red , vidal Sassons runway red,was discontinued so i was on the hunt for a color as close as i could get. I came across this collection and found what i thought would match it. I was nervous and skeptical but the end result was very pleasing. It was just a hint darker than what i thought but i LOVE IT!! The red is brilliant, rich, and full of the hues i like! It rinsed clean as well unlike the Vidal Sasson color! Very satisfied and can honestly say I'vev found my new red! Bravo L'Oreal!!
Love this color
The color was as expected and I will buy more.
Loved the color. Easy to use. Will continue to purchase.