Lips

Trusted By Beauty Pros For 30 Years
Trusted By Beauty Pros For 30 Years

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Competitive pricing

Wide selection of authentic products
Wide selection of authentic products

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Fast U.S. shipping

The Right Order to Apply Lip Products (for a Smoother Finish)

Getting the order right makes a noticeable difference in how your lip color looks and lasts.

  • Start with a lip scrub (2–3 times a week or as needed) to remove dryness
  • Apply a lip balm and let it sit for a minute, then blot excess
  • Use a lip liner to define and shape

Then go in with your main product:

  • Apply lipstick or tint, and layer if needed
  • Finish with gloss if you want more shine

Do Lip Plumpers Actually Work? What to Expect

Lip plumpers do work, but not in the way most people expect. They create a temporary plumping effect by increasing blood flow, which gives lips a fuller look for a few hours. You might notice a slight tingling or warming sensation before you get a subtle increase in fullness. For best results we recommend applying on clean lips after exfoliating and using a lip balm. You can also layer lipstick as a top layer.

Why Your Lipstick Looks Dry or Cracked (and How to Fix It)

If your lipstick looks patchy, the issue is usually your lip texture.

Common causes:

  • Dry or flaky lips
  • Applying matte lipstick without prep
  • Layering too much product

Quick fixes:

  • Gently exfoliate before applying
  • Use a light layer of balm, then blot
  • Apply lipstick in thin layers instead of one thick coat

Creamier formulas also tend to sit better if dryness is a regular issue.

How to Choose Lip Shades According to Your Skin Tone

The easiest way to choose flattering shades is by looking at your undertone.

  • Warm undertones → peach, coral, warm reds, orange-based shades
  • Cool undertones → pinks, berries, blue-toned reds
  • Neutral undertones → most shades work, especially balanced nudes

Not sure about your undertone?

  • Greenish veins → warm
  • Bluish veins → cool
  • A mix → neutral

Once you figure this out, picking lip shades becomes a lot easier and more consistent.

Frequently Asked Questions