Concealer is the unsung hero of makeup. While foundation evens overall complexion, it’s the concealer that corrects imperfections, brightens darkness and makes skin look truly flawless. Yet using concealer effectively is an art. Too much product can emphasise fine lines; the wrong shade can make blemishes stand out; and skipping proper prep can lead to creasing and caking. This guide breaks down everything you need to know, from selecting the right formula to mastering application techniques, so you can cover blemishes and dark circles with ease.
Why Concealer Matters
Learning to use concealer effectively allows you to wear less makeup overall. Instead of layering on foundation to cover everything, you can spot‑treat problem areas for a natural, skin‑like finish. A well‑placed swipe can:
-
Neutralise dark circles, making you look well‑rested even when you’re not.
-
Camouflage blemishes, scars or redness to create an even canvas.
-
Lift and highlight facial features when used strategically.
-
Correct discolouration (green neutralises redness, peach combats blue or purple undertones).
Prepping the Canvas: Skin Care and Moisturising
A great concealer application starts with good skin care. Hydrated skin prevents concealers from cracking or clinging to dry patches. Before applying makeup:
-
Cleanse: Remove oil and dirt with a gentle cleanser.
-
Treat: Apply eye cream to plump and hydrate the under‑eye area, which can be thin and prone to dryness. For blemishes, use a targeted treatment (like salicylic acid) ahead of makeup application.
-
Moisturise: A lightweight moisturiser helps concealers glide on smoothly. Wait a few minutes for it to absorb before moving on.
-
Prime: If you struggle with creasing or fading, a dedicated eye primer can lock product in place. On blemishes, dab a small amount of mattifying primer to prevent shine.
Picking the Right Concealer Formula
Concealers come in liquids, creams, sticks and even serums. The best type for you depends on the area you’re covering and your skin type.
Hydrating Liquid Concealers
Perfect for dry or mature skin, hydrating concealers offer medium coverage and blend seamlessly. Palladio Liquid Concealer is enriched with vitamins and designed to reduce puffiness while eliminating toxin build‑up around the eye area.. Its creamy texture masks flaws without drying out delicate skin. Another choice is Alleyoop Game Face Concealer, which delivers a featherlight formula that brightens dark circles and remains crease‑proof. Both formulas hydrate while providing coverage, making them ideal for undereye darkness and dry patches.
Full‑Coverage Concealers
When you need serious coverage, reach for full‑coverage formulas. Dermablend Cover Care Concealer delivers 24‑hour wear and hydration with a soft matte finish, and it’s waterproof and transfer‑resistant. Dermablend Quick‑Fix Concealer Stick offers maximum coverage for up to 16 hours; its high‑performance pigments cover acne, scars and hyperpigmentation without enhancing lines or pores. Because these formulas are opaque, use them sparingly and blend well for a natural look.
Clean and Vegan Options
For those who prefer clean formulas, Bare Minerals Original Liquid Mineral Concealer is a weightless, crease‑resistant option. It uses fewer ingredients than traditional concealers, brightens dark circles and refines skin texture. Vegan and non‑comedogenic, it’s dermatologist‑tested and safe for sensitive skin. Pairing skincare benefits with coverage is a growing trend.
Colour‑Correcting Concealers
Colour correctors neutralise discolouration. The Balm Department of Corrections Neutralising Colour Correcting Concealer uses a non‑greasy, oil‑absorbing formula to neutralise redness and brighten dull skin. Green concealer cancels redness, orange or peach corrects blue‑purple under‑eye circles, and lavender brightens sallowness. Apply a thin layer before your regular concealer and blend thoroughly.
Multitasking Concealers
Some concealers can be used for multiple purposes. LA Girl PRO.Conceal provides natural‑looking coverage with a barely‑there feel and all‑day wear. The built‑in brush tip makes precise application easy, and the product range includes shades for concealing, contouring and highlighting. It’s lightweight, crease‑resistant, cruelty‑free and vegan—perfect for beginners looking to experiment with different techniques.
Speciality Products: Mineral Concealers
For those seeking skin‑care benefits alongside coverage, I Beauty Mineral Concealer stands out. This formula uses light‑reflective minerals and line‑filling micro‑spheres to camouflage dark circles, blemishes and fine lines. It’s hypoallergenic, talc‑free, dye‑free and paraben‑free. Ingredients like O.A.P. (Optically Activated Particles) diffuse light to reduce imperfections, while a Multi‑Mineral Complex offers antioxidant protection. Sodium hyaluronate attracts moisture, squalane nourishes and protects, and vitamins A, C and E help defend against free radical damage. Apply directly over imperfections with fingers or a brush, blending under the eyes and around blemishes.
Selecting the Correct Shade and Undertone
Choosing the right shade is half the battle. The shade that covers blemishes may differ from the one that brightens the under‑eyes. Here’s how to get it right:
-
Match Undertones: If your skin has warm undertones (yellow or golden), choose concealers with peach or yellow tones. Cool undertones pair with pink‑based shades. Neutral undertones can use either.
-
Spot vs. Brightening: For blemishes and redness, match your concealer as close as possible to your foundation; a shade that’s too light will highlight rather than hide. For under‑eye brightening, go one to two shades lighter.
-
Test on Face: Swatch along your jawline or cheek, not on your hand. Natural light gives the most accurate read.
-
Consider Oxidation: Some products darken after a few minutes; wait before making your final decision.
If you struggle to match a single shade, mix two: one that matches your skin tone for blemishes and a slightly lighter one for brightening.
Tools and Techniques for Flawless Application
Even the best product will underperform if applied poorly. Master these techniques to make your concealer work harder.
Brushes vs. Sponges vs. Fingers
-
Brushes provide precision, especially for small areas like blemishes. Use a small, synthetic brush to dab product onto the spot and blend the edges.
-
Sponges (damp beauty blenders) create an airbrushed finish, diffusing product seamlessly. Ideal for under‑eyes and larger areas.
-
Fingers offer warmth and control. Use your ring finger, which exerts the least pressure, to tap product under the eyes. The warmth helps melt concealer into the skin.
Strategic Placement: Triangle of Light
Instead of smearing concealer directly under the eye, draw an inverted triangle extending down toward the cheek. This “triangle of light” brightens the centre of your face and lifts the cheekbones, creating a more natural highlight. Blend the edges with a sponge or finger for a seamless finish.
Layering and Building
Thin layers prevent caking. Apply a small amount, blend, then add more only where necessary. This is especially important with full‑coverage formulas like Dermablend Cover Care Concealer, which are potent and can look heavy if overused. For particularly dark circles, layer a colour corrector first, then apply concealer on top. Press, don’t rub as pressing helps maintain coverage.
Setting for Longevity
Setting concealer prevents it from creasing and increases wear time. Finely milled loose powders like LA Girl Pro Powder HD Setting Powder blur pores and fine lines, and are ideal for baking or setting.. Translucent formulas can be dusted lightly over the under‑eye area with a small fluffy brush. If you have dry skin, choose a hydrating pressed powder like Bare Minerals Original Mineral Veil Pressed Setting Powder, which reduces pores and blurs lines while infusing shea and cacao butters and Vitamin E. Remember, too much powder can make skin look heavy—tap off excess before applying.
Baking Technique
Baking involves applying a generous layer of translucent powder over concealer, letting it sit for 3–5 minutes, then sweeping away the excess. Body heat helps melt the powder into the concealer, locking it in. This trick ensures under‑eyes stay creased‑free for hours. Use it before events or long days but avoid it if you have dry skin, as it can emphasise texture. LA Girl Pro Powder HD Setting Powder is perfect for baking.
Brightening Tricks
Mix a tiny amount of liquid highlighter or a brightening pen into your concealer to add luminosity without shimmer. Dot at the inner corners of the eyes and along the brow bone. For a lifted look, draw a thin line of concealer along the outer edge of your eyeliner and blend upward—this acts like a subtle cat eye.
Concealer Hack #1: Concealing Dark Circles
Dark circles stem from thin skin, genetics, lack of sleep or allergies. To cover them:
-
Hydrate and Depuff: Use a chilled eye cream or gel to reduce swelling.
-
Colour Correct: Apply a peach or orange corrector to neutralise blue/purple tones, products like LA Girl PRO. Conceal includes colour‑correcting shades..
-
Apply Hydrating Concealer: Use a lightweight, hydrating formula like Alleyoop Game Face or Palladio Liquid Concealer. Draw the inverted triangle and blend.
-
Set Lightly: Dust a small amount of translucent powder to prevent creasing. Don’t overload; a light hand keeps it natural.
-
Highlight the Inner Corner: Brighten the inner corners of the eyes with a luminous pen or shimmer to reflect light and divert attention from darkness.
Pro Tip for Beginners
If you’re new to colour correcting, opt for a concealer that combines correction and coverage, like Bare Minerals Original Liquid Mineral Concealer—its brightening effect helps correct darkness without the extra step.
Concealer Hack #2: Covering Blemishes Without Caking
Blemishes can be tricky because the surrounding area is often inflamed. For seamless coverage:
- Prime the Spot: Dab a small amount of mattifying primer to prevent oils from breaking down your concealer.
- Use a Tiny Brush: Apply a full‑coverage concealer like Dermablend Quick‑Fix Concealer directly onto the blemish.
- Let It Sit: Wait a few seconds to allow the formula to thicken; this gives you more coverage with less product.
- Tap the Edges: Use a clean finger or brush to tap the edges until they blend into your foundation. Avoid blending the centre of the blemish; you want concentrated coverage there.
- Set with Powder: Press a small amount of powder over the area to lock it in. For long days, you can bake the spot with translucent powder.
-
Optional: For raised blemishes, avoid shimmer or highlighting products nearby; matte products help keep the area less noticeable.
Hack Within a Hack: Concealing Under Acne Patches
For active breakouts with open wounds, allow the area to heal by using hydrocolloid patches. Place the patch on the blemish, then apply concealer over the patch’s edges. This keeps the concealer off your skin, aiding healing while still providing coverage.
Concealer Hack #3: Mixing Concealer with Moisturiser or Oil
For a fresh, dewy look, mix a drop of facial oil or moisturiser with your concealer. This turns a full‑coverage formula into a sheer, tinted product that melts into skin. It’s particularly effective on dry areas and gives a natural finish. Avoid this hack if you’re prone to oiliness or using a long‑wear concealer like Dermablend Cover Care because it can compromise longevity.
Concealer Hack #4: Sculpting with Concealer
Concealer isn’t just for hiding; it can sculpt and define:
-
Contour: Use a concealer two shades darker than your skin tone to contour under cheekbones, along the jawline and on the sides of the nose. LA Girl PRO. Conceal has shades specifically designed for contouring.
-
Highlight: Apply a shade one to two shades lighter on the high points—centre of the forehead, bridge of the nose, tops of the cheekbones and Cupid’s bow.
-
Clean Up: Use a precise concealer brush to sharpen the edges of winged eyeliner, clean around the lips after applying lipstick or redefine brows.
Blend all edges thoroughly to avoid harsh lines. This technique subtly defines your features without heavy bronzers or powders.
Concealer Hack #5: Layering Concealer with Foundation
On days when you want minimal coverage, use the “concealer first” method. Apply concealer where needed—under eyes, around the nose, on blemishes—then blend a lightweight foundation or skin tint over top. Because the concealer is underneath, you’ll use less foundation and get a natural finish. This works well with hydrating foundations like NYX Buttermelt Glaze Soft Glow Skin Tint, which leaves skin luminous and smooth.. Finish with a dusting of powder or setting spray.
Alternatively, if you need more coverage, use the “foundation first” method. Apply foundation over your whole face, then spot‑conceal areas that still show through. This ensures you don’t end up with too much product everywhere.
Concealer Hack #6: Converting Concealer into a Custom Shade
Mix concealer with powder pigments or liquid highlighters to create custom colours. For example, if your concealer is too dark in winter, add a bit of lighter foundation or white mixer drops. If it’s too light, mix in a bit of liquid bronzer. Always test on your jawline to ensure the undertone matches.
Concealer Hack #7: Using Concealer as Eye Primer
Your concealer can double as an eyeshadow base. Tap a thin layer across your lids to neutralise veins and help shadow adhere. Set with translucent powder to prevent creasing. Creamier formulas, like Bare Minerals Liquid Mineral Concealer, work best.. Avoid oily or emollient concealers for this purpose, as they can cause eyeshadow to slip.
Concealer Hack #8: Lifting and Brightening Facial Features
Strategic concealer placement can lift and brighten:
- Outer Eye Lift: Draw a small upward flick of concealer at the outer corner of your eye and blend. This creates a subtle lifted effect.
-
Nasolabial Lines: Lightly apply a brightening concealer inside nasolabial folds (smile lines) and blend to diminish shadow and give a youthful look.
-
Corners of the Mouth: Place a dot at the corners and blend upward; this counters any downturn and adds brightness.
These micro‑adjustments can make a surprising difference, creating the illusion of lifted features without surgery or fillers.
Concealer Hack #9: Correcting Mistakes
Concealer is the ultimate eraser. Smudged eyeliner? Dip a clean brush into concealer and sweep away the mistake. Overdrawn lips? Sharpen the edges with a small brush and concealer. Bleeding lipstick? Trace concealer around your lips to create a crisp boundary.
Concealer Hack #10: Concealer for Mature Skin
Mature skin presents unique challenges like fine lines, dehydration and thinning under‑eyes. Here’s how to ensure concealer enhances rather than emphasises:
-
Hydrate Well: Use an eye cream with hyaluronic acid or peptides.
-
Choose Lightweight, Hydrating Formulas: Bare Minerals Liquid Mineral Concealer offers a weightless texture that doesn’t settle into lines. Avoid heavy, matte formulas that can look dry.
- Apply Sparingly: Less is more. Focus on neutralising darkness rather than masking every flaw.
-
Blend and Set Carefully: Press product into the skin with your finger, then set only where you crease. A light dusting of Bare Minerals Mineral Veil Pressed Setting Powder keeps products in place without emphasising texture..
Addressing Common Concealer Concerns
Why Does My Concealer Crease?
Creasing happens when the product settles into fine lines. To minimise it:
-
Apply thin layers.
-
Ensure your under‑eye area is moisturised but not oily.
-
Set immediately with a finely milled powder.
-
Try the “tap and set” method: after blending, tap again with your finger to remove excess before setting.
Why Does My Concealer Look Grey?
A grey cast often means your concealer is too light or has the wrong undertone. Use a peach or orange corrector first to neutralise blue/purple tones, then apply a concealer that matches your skin’s undertone.
How Can I Make My Concealer Last All Day?
Choose long‑wearing formulas like Dermablend Cover Care. Always set with powder and finish with a setting spray. Carry a small powder or blotting papers for touch‑ups if you tend to get oily.
Should I Apply Concealer Before or After Foundation?
It depends on your desired finish. Apply concealer before for a natural, minimal look; apply after when you need heavier coverage. Try both methods to see what you prefer.
Can I Wear Concealer Without Foundation?
Absolutely. Concealer can be used alone on bare skin. Just be sure to match your skin tone and blend thoroughly. Spot‑conceal blemishes and brighten under‑eyes, set lightly and add a touch of blush or bronzer for dimension.
Top Tools for Perfect Concealer Application
The tools you use can make or break your application. Here are a few worth investing in:
-
Small Detail Brush: For precise spot‑concealing.
-
Tapered Fluffy Brush: Perfect for setting under‑eyes with powder.
-
Damp Makeup Sponge: Ideal for blending under‑eyes and diffusing edges.
-
Colour Corrector Palette: A palette with multiple shades lets you customise corrections for different concerns. Look for formulas like The Balm Department of Corrections, which targets multiple concerns at once.
Concealer Routine for Beginners: Step‑By‑Step
If you’re new to concealer, follow this basic routine to get started:
-
Prep: Cleanse, moisturise and apply eye cream.
-
Colour Correct (Optional): Use a corrector to neutralise stubborn discolouration.
-
Apply Concealer: Draw a triangle under your eyes, dab onto blemishes and around the nose.
-
Blend: Use a damp sponge or your finger to tap product into skin until edges disappear.
-
Set: Lightly dust translucent powder over concealed areas.
-
Finish: Apply the rest of your makeup (blush, bronzer, etc.).
Remember, practice makes perfect. Don’t be discouraged by initial missteps as within a few tries, you’ll find what works best for you.
Finding the right tools and formulas can elevate your routine from basic to pro level. Whether you’re looking for everyday natural coverage or products for special occasions, the Cosmetics Collection at Image Beauty offers professional brands like Bare Minerals, Dermablend, LA Girl and more. With new launches and classic favourites, it’s a one‑stop shop for perfecting your base and beyond.


